The Athens Daily Secret – a newsletter - will be launching a two-month campaign to promote Greece in Canada and the U.S., in collaboration with the Greek National Tourism Organization (GNTO) and ThinkDigital.

They will be compiling five thematic travel guides with unique and innovative tourist spots in Greece and interactive maps, based on five different traveler types. Subscribers, after discovering their travel preferences through a mini-quiz, will receive a travel guide tailored to their specific needs, which promises them an unforgettable holiday experience in Greece.

GNTO aims not only at highlighting all features that make Greece a unique tourist destination, but also at improving the brand image of the country and sparking the interest among Daily Secret subscribers in the U.S. and Canada.